The Utah Credit Union Association's annual Credit Union Summit is the largest gathering of credit union professionals in the state, drawing over 650 attendees from across Utah for two days of education, networking, and industry programming. As lead designer, I developed the full visual identity for the 2026 summit at the Hyatt Regency Salt Lake City, including banners, SEG graphics, and motion graphics for the LED screen. The design system was built to last — the look and feel I established will carry the summit through the next two years of programming.